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Sustainable Business Challenge
At Green Gold's 2001 Exposition, held October 11-12th,
we presented a Sustainable Business Challenge to the
business community in Western New York. The Challenge
encourages local companies to improve the way they do
business, by adopting and putting into practice the
idea of a "triple bottom-line". This concept reflects
a business strategy that includes environmental
protection and social equity.
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Businesses that accept the Sustainable Business
Challenge will commit to an internal evaluation to
examine and redefine their operations in terms of
resource use and productivity, efficiency
opportunities, employee culture and community
investment and environmental restorative practices.
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The Challenge draws upon existing documents and texts
created to help articulate principles of sustainable
development for businesses.
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